Monday, September 05, 2005

They'll sell everything but diversity

In your supermarket, you may be able to choose between ten different brands of baked beans, so you feel you are in an emporium of choice. Wander into the book or music aisle, and your choice may be similar - as in ten titles! For a supermarket to offer books, it must first cut down on the range. Sure it's quicker, it's cheaper - but where's the fun? Don't you just love to browse in a music shop or bookshop? And how are they affecting the choice available in more traditional outlets?

Guardian Unlimited | Special reports | They'll sell everything but diversity

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